“Jugaar” is a slang word in India/Pakistan which encompasses reverse innovation, on-the-spot thinking, quick fix-up to big mess ups, a shortcut which is a necessity in that moment and also an out of the box approach for survival. Interestingly it has both a negative and positive connotation, but in short, it is a concept which potentially compromises integrity and is hardly sustainable.

You really have to put yourself in the environment of a developing nation with over population, lack of resources and ruling bodies are not providing even the most basic of life’s necessities or opportunities to earn. Where there are no safety nets, no insurance policies and time and again, one finds himself in trouble, like you are free falling from a cliff. In that exact moment when it looks like the end is near and you are even beyond the ‘fight or flight’, all your faith, intelligence and perseverance combine forces and come up with ‘Jugaar’, so you can put all your energy to this fix that just came to you and live for another day.